TicketSwap launches ‘Unlock your Summer’ campaign featuring event discovery chatbot in Spain and Germany
Barcelona & Berlin, 02 July, 2026 – TicketSwap, the leading marketplace to buy and sell tickets, today officially announced its new summer campaign, ‘Unlock your Summer.’ Positioned as the ultimate guide for discovering and unlocking live events, the campaign introduces an interactive chatbot designed to help event-goers instantly find plans based on their immediate needs, location, and vibe.
As Europe enters its peak season for live entertainment, millions of people are actively searching for festivals, concerts, and last-minute weekend plans. TicketSwap’s campaign addresses this seasonal demand by transforming the platform from a ticket exchange into a proactive event discovery hub in Germany and Spain, two of its growing markets.
"Summer is all about spontaneity, but finding the right event at the last minute can often feel overwhelming," said Christoph Radjeh, Region Lead DACH at TicketSwap. "Our goal this summer is to be the ultimate shortcut to an unforgettable season. Whether you’re looking for a festival tonight, a museum this weekend, or a hidden gem in a new city, we’re making it effortless to get social and experience more."
Central to the campaign is a new chatbot assistant that allows people to input their specific preferences to instantly receive tailored event suggestions for their city or travel destination.
In tandem with the chatbot, TicketSwap is launching a targeted content series focused on going out in Barcelona and Berlin. The platform will roll out curated summer guides specifically for the city, offering ideas from last-minute date ideas to solo nights out.
Through this campaign, TicketSwap is dedicated to helping fans discover more events they love and making sure they can maximise their summer plans without the stress. By connecting fans to the events happening right around them, TicketSwap provides a vibrant ecosystem where event-goers can easily find inspiration, grab a last-minute ticket, or pass a spare on to another fan safely and securely when plans change.
Ready to plan your next outing? The TicketSwap chatbot is now live and waiting to help you build your perfect summer calendar. Click here to get started!