Ikarus Festival and WET Open Air partner with TicketSwap – FACTORY 92 to lead PR in the DACH region

This partnership sets the stage for safe and fair ticket resale across the DACH region

Amsterdam, 21 May – At TicketSwap, our mission has always been clear: to make ticketing safer, fairer, and more transparent for fans everywhere. We’re thrilled to announce our expansion into the DACH region (Germany, Austria, and Switzerland) with a powerful new partnership with Permanent Entertainment.

Permanent Entertainment is the organiser behind some of Germany’s most exciting festivals, including Ikarus Festival (with over 120,000 visitors) and WET Open Air (one of the country’s biggest one-day festivals). Together, we’re enabling fans to resell their tickets safely and securely, using our SecureSwap technology – a trusted system that protects buyers from fraud by issuing new, verified tickets for each resale.

To support this expansion, we’re also proud to welcome FACTORY 92 as our official PR agency for the DACH region, starting in May 2025. They’ll help shape and execute our communications and influencer strategies as we establish TicketSwap as the most reliable name in the secondary ticketing market – for fans and the live music industry alike.

Solving a major industry challenge

The secondary ticketing market has long been plagued by inflated prices and scams. According to the European Commission, nearly 1 in 4 European ticket buyers has been affected by fraud. At TicketSwap, we’ve built a platform that tackles this head-on, ensuring that every transaction is secure, fair, and capped at a reasonable resale price (never more than 20% above face value).

Why organisers choose TicketSwap

By working with us, event organisers like Permanent Entertainment benefit from:

- Full control over the ticketing ecosystem, including a share in secondary market revenues

- Safe and fair experiences for fans, thanks to SecureSwap and pricing limits

- Targeted audience reach and marketing support

We already collaborate with over 40,000 events worldwide, from SZIGET Festival to Bootshaus, and offer seamless integration with more than 80 ticketing systems globally.

With our partnership now live, fans attending Ikarus Festival and WET Open Air can confidently resell or buy tickets, knowing they’re protected every step of the way.